Pet owners searching for AvoDerm online often run into a 2012 recall notice or notice their local store no longer carries it. That’s enough to make anyone wonder if the brand is done. But a quick look at the actual evidence tells a different story.
This article covers who makes AvoDerm, what the current business status looks like, why people suspect it might be closing, and what you should actually do with that information.
What AvoDerm Is and Who Makes It
AvoDerm is a line of natural dog and cat food built around avocado as a core ingredient. It was originally manufactured by Breeder’s Choice Inc., based in Irwindale, California. The brand has been on the market for over 40 years, sitting in the natural and premium pet food segment.
It helps to understand the structure: Breeder’s Choice is the manufacturer behind the scenes. AvoDerm is the consumer-facing brand most pet owners recognize. This distinction matters when you start trying to track down the company’s actual business status.
Current Status — Is AvoDerm Still in Business?
The short answer is yes. There is no evidence that AvoDerm has closed, is closing, or has announced any discontinuation.
Here’s what the available evidence actually shows:
- AvoDerm has an active website at avodermnatural.com with current product listings and a working contact page.
- The corporate headquarters is listed at 1340 Treat Boulevard, Suite 600, Walnut Creek, CA 94597 — a real, active business address.
- A customer service phone line (866-500-6286) is publicly listed and actively promoted.
- ZoomInfo lists the company with an estimated annual revenue of around $6.4 million, with no indicators of financial distress.
- Specialty retailers such as Luke & Company still carry AvoDerm products, which confirms active distribution.
- There is no public record of any official closure, liquidation filing, or product discontinuation announcement.
An active website, a real address, a working phone number, and products on retail shelves — that’s not what a company going out of business looks like. A PR piece from IssueWire even references AvoDerm celebrating “over 42 years of happy pets,” which is active branding language, not shutdown messaging.
Why People Think AvoDerm Might Be Closing
The confusion is understandable, but it usually comes from a few specific sources that don’t actually point to a shutdown.
The 2012 Recall Still Shows Up in Search Results
The most common trigger is an old recall notice from 2012. If you search AvoDerm, that result can surface near the top and look alarming without context. More on this below — but the key point is that a single, decade-old recall is not a sign the company is collapsing.
Retailers Drop Brands All the Time
When a local store stops carrying AvoDerm, it’s easy to assume the brand is gone. But retailer decisions are driven by shelf space, vendor contracts, regional demand, and buying agreements — not necessarily the brand’s health. A chain in one region dropping AvoDerm tells you nothing reliable about the company’s overall status.
Limited Marketing Creates a “Disappeared” Impression
AvoDerm is not a brand spending heavily on national advertising. If you don’t see it promoted aggressively, it can feel like it vanished. But low marketing spend in your area isn’t the same as a business closing down.
Confusion Between the Manufacturer and the Brand
Some consumers may have seen news about Breeder’s Choice or broader pet food industry consolidation and assumed it meant AvoDerm specifically was closing. Corporate parent activity doesn’t automatically translate into a brand shutdown.
The 2012 Recall — What Actually Happened
This one deserves a clear, direct explanation because it’s the biggest source of concern for most people.
On September 11, 2012, Breeder’s Choice initiated a voluntary recall of one dog food product due to possible Salmonella contamination. The recall expanded slightly to include other Breeder’s Choice brands — Pinnacle, Active Care, and Advanced Pet Diets — and was geographically limited in scope.
A few things matter here:
- It was voluntary. The company proactively cooperated with the FDA rather than being forced into action. That’s a sign of responsible operation, not a failing one.
- It was limited. This covered one product and some related brands — not the entire AvoDerm product line.
- It was over a decade ago. There is no current recall data on AvoDerm products. One handled recall from 2012 does not indicate a pattern of safety failures.
For context: many of the most recognized pet food brands in the country have faced multiple recalls across different years. A single voluntary recall, properly managed, is not a reliable signal of a failing or unsafe brand. Both DogFoodAdvisor and BasenjiForums document the limited and voluntary scope of this event.
How to Verify AvoDerm’s Status for Yourself
You don’t have to take anyone’s word for it. Here’s how to check the brand’s status directly:
- Visit avodermnatural.com. If products are listed and the contact page is active, the business is operating.
- Call the customer service line at 866-500-6286. If someone answers, the company is running. If the line is disconnected, that’s a meaningful signal.
- Check independent watchdog sites like Petful or DogFoodAdvisor for any new recall notices or brand alerts.
- Search major online retailers to see if AvoDerm products are available and in stock.
- Use the store locator on the AvoDerm website to find nearby retailers still carrying the brand.
This approach applies to any brand you’re evaluating. Active contact details, current product listings, and retail availability are the clearest signals a business is still operating.
Should You Keep Buying AvoDerm?
That depends on factors specific to your pet, not on business rumors.
From a business stability standpoint, the available evidence points to an active company with ongoing operations. There are no credible signs of imminent closure.
From a product standpoint, consider the following:
- Your pet’s health response to the formula matters more than marketing claims.
- The 2012 recall was handled voluntarily and was not part of a repeat pattern based on available data.
- Your vet is the best resource for evaluating whether an avocado-based formula suits your pet’s specific health needs.
If you’re still uncertain, contact AvoDerm directly. Ask about their current manufacturing standards, sourcing, and whether your specific product has had any recent issues. A company that’s genuinely operational will give you a straight answer.
For broader business research and brand verification strategies, resources like Cozmo Business can help you think through how to evaluate a company’s health before making decisions based on incomplete information.
What to Do If a Brand You Rely On Ever Does Close
This is a practical question worth addressing, even if AvoDerm isn’t closing right now.
If a pet food brand you depend on ever discontinues or shuts down, don’t make an abrupt switch. Animals — especially cats — can have significant digestive reactions to sudden food changes. The standard approach is a gradual transition over 7 to 10 days, mixing increasing amounts of the new food with the old.
It’s also worth keeping a short list of backup brands your vet approves of. That way, if a product ever disappears from shelves — for any reason — you’re not scrambling to find something suitable on short notice.
The Bottom Line
Based on available evidence, AvoDerm is not going out of business. The brand has an active website, working customer service, a real corporate address, and products in retail distribution. The company celebrated over 42 years in the pet food market, which is not the posture of a business preparing to shut down.
The concern mostly traces back to a 2012 voluntary recall that still surfaces in search results, combined with local stockouts that people understandably misread as company-wide trouble. Neither of those things, on their own, points to a business in collapse.
If you’re worried, verify directly. Check the website, call the number, look at current retail availability. That’s the practical approach — and it takes about five minutes.
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